Kermit tells me he remembers when Gewurztraminer was the most popular wine in Alsace. It is easy to understand why. Nothing else delivers the same amount of complexity and jaw-dropping wonderment—the soaring aromatics, the range of flavors, the endless finish. Given the adventurousness of American diners these days, Gewurztraminer ought to be poised for a comeback. As you move east toward the Orient, speaking in culinary terms, it is hard to imagine anything better with the abundance of exotic spices and prevalence of spicy hot and sweet dishes.
To call André Ostertag a revolutionary winemaker is to tell just half the story. He is a pioneer, certainly, but also an ardent environmentalist. After training in Burgundy, André returned to the family domaine in Alsace with renewed zeal: he lowered yields considerably and introduced viticultural and vinification techniques from other regions to his own home ground. He looks for the nuance of terroir rather than the typicity of a grape varietal. André rejects formulaic, scientifically engineered wines, and since going biodynamic in 1997, has been an active member of the natural farming community.
Tragically, Alsace might be the most misunderstood wine region of France. In spite of its long history of viticulture and tremendous diversity of pedigreed terroirs, a past fraught with marketing mishaps has left consumers baffled as to what exactly to expect inside one of these mysterious tall, thin bottles.
The good news, on the other hand, is that a new wave of quality-oriented growers is working hard to put Alsace in its rightful place as one of the world’s most fascinating sources of fine white wine. By embracing tradition, respecting terroir, and making a concerted effort to better communicate the countless virtues their wines have to offer, they have succeeded in putting Alsace back on the map.
Crafted from a number of grape varieties and beautifully interpreting the region’s mosaic of soil types, our Alsace imports are by and large dry whites offering exceptional versatility at table. While each of these selections is ready to be uncorked tonight, the finest among them are also capable of maturing for many, many years in a cool cellar. Expect kaleidoscopic aromatics, lively acidities, and loads of terroir transparency in these skillfully crafted masterpieces. Enjoy a foray into the thrilling world of the world’s most underrated wine region, and certainly do not hesitate to contact our sales staff with any questions as you take off on this mouth-watering adventure.
Every three or four months I would send my clients a cheaply made list of my inventory, but it began to dawn on me that business did not pick up afterwards. It occurred to me that my clientele might not know what Château Grillet is, either. One month in 1974 I had an especially esoteric collection of wines arriving, so I decided to put a short explanation about each wine into my price list, to try and let my clients know what to expect when they uncorked a bottle. The day after I mailed that brochure, people showed up at the shop, and that is how these little propaganda pieces for fine wine were born.—Kermit Lynch
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